The following are case studies of small hospitality businesses, large
clients, caterers and chains.
Red Dragon Chinese Takeaway, Glossop, Derbyshire
Red Dragon took back 40% of its customers within 5 weeks, and within 3 months stopped using
3rd-party ordering portals/websites like Just Eat and Hungryhouse and now receives 100% of its
orders directly. Suwen Wu, Manager:
I actually spent over a year looking at all the products and services out there ... After it
was installed on our site we managed, in just a few weeks, to get about 30 to 40 per cent of our
customers coming to us directly when ordering. Eventually, we increased that to 100 per cent -
and we left Just Eat altogether! Now we receive all of our orders and payments directly. Also,
we are customising and adding extra functions to the system to make it even better.
Komal Balti Indian Restaurant, Newcastle Upon Tyne
Komal has achieved operational efficiencies by using the online ordering system as well as the
in-store ordering system for waiter-led ordering and automated printing at reception and
kitchen. Sam Gmichael, Manager:
Having this system feels like being Domino's or McDonald's in the sense that customers are
informed via email and SMS texts but, importantly, orders are automatically routed both to the
kitchen and reception. The system works well and the whole team here are very happy with it
it makes their work time easier yet totally efficient.
BurgerIM, Humble, Texas, USA
BurgerIM in Humble (Texas, USA) reorganised its website and marketing spend to improve online
visibility, eliminate unnecessary marketing, and incease marketing efficiency as well as
physical footfall to the store. Andre Holder, Manager:
I cannot recommend Food-Ordering.com enough. The difference in quality became apparent
immediately. The support and knowledge/expertise offered has really benefited our business. We
stopped wasting money unnecessarily and started thinking about 'digital' in a very different way
that makes a difference to our bottom line. It's great to work with people who know what they
Mexita Stpringburn, Glasgow, Scotland
Mexita Stpringburn has dramatically reduced commission payments to 3rd-party ordering sites and
gained full control of its online ordering and engages directly with customers, without having
deal with middle-men. Muhammad Hasan, Manager:
I wanted to be able to own and control the sales process and customer relationship. I chose the
food-ordering.com system which I thought was the best for my needs and I knew I'd have full
control over everything. After the system was installed on our site we managed, in just a few
weeks, for our direct sales to surpass those coming from third parties and we keep pushing more and
more to take our customers back.
Food-Ordering.com is a standalone web application for hospitality businesses worldwide, which allows direct, efficient, fully owned and controlled sales and engagement with customers across different functions (online ordering, in-store ordering, telephone ordering with CallerID, table booking with preordering) and languages (support 144 languages).
Built with flexibility at its core, it is able to cater for multiple use case scenarios, from restaurants and ordering portals to caterers and hotels. The system is suitable for all types of hospitality businesses including event venues, stadiums, universities, and more. It can be even used to create an online food ordering portal system or compliement a POS system.
Receive orders on tablet or printers
Waiter-led or Self-service ordering
Table booking with pre-ordering
Staff / Students meals ordering
Hotel / Hospital Room service
ONLINE (DELIVERY, CLICK AND COLLECT), IN-STORE (KIOSK, ORDER AT TABLE/BEACH, ROOMS SERVICE), TELEPHONE ORDERING (WITH CALLERID) AND TABLE BOOKINGS WITH PRE-ORDERING
We have created an ordering system to cater for multiple business scenarios. The system's functionality can be extended, expanded and customised to tackle a variety of business needs.
Support for 108 Languages, 2 million stores in any timezone
Flexible, Versatile, Customisable, and Standalone
Advanced & Customisable Features
NO LOCK-IN TO ANY SUPPLIER OR DEVICE. WORKS WITH A WIDE VARIETY OF HARDWARE, DEVICES, PRINTERS, TABLETS, SMS PROVIDERS AND PAYMENT GATEWAYS
From multi-station and multi-lingual printing to support for allergens filtering, real-time order/driver tracking, menu search and complete customisation this system can do pretty much anything you can imagine.
Multi-lingual multi-location printing
Stock control, Time-slots, Ingredients/Allergens, Order/Driver Tracking, and more
Complete system control & Ownership of sales/data
Loaded with features
Online ordering, In-Store ordering (room service, order at table, kiosks), Telephone ordering with CallerID, Table booking with food pre-ordering.
MORE FUNCTIONALITY AND FEATURES CAN BE ADDED TO MAKE IT ALL WORK YOUR WAY.
Link To Bank, EPOS, Printer
YOU COULD POTENTIALLY LINK THE SYSTEM TO YOUR BANK, EPOS OR GPRS PRINTER.
LINK TO THIRD-PARTY SYSTEMS: PAYMENT GATEWAYS, GPS TRACKERS, CRM, ERP AND MORE.
WE CAN USE ARTIFICIAL INTELLIGENCE TO PROVIDE SMARTER FUNCTIONALITY.
Big Data Analysis
A WEALTH OF DATA CAN BE ANALYSED TO PROVIDE BUSINESS INTELLIGENCE.
Semantic And Sentiment Analysis
IMPROVE YOUR BUSINESS BY IDENTIFYING CUSTOMER SENTIMENT AND TRENDS.
Hotels & Resorts
ROOM-SERVICE AND SELF-SERVICE ORDERING FROM A ROOM OR A HOTEL AREA.
Food Aggregators / Ordering Portals
USE THE SYSTEM TO MAKEYOUR OWN JUST EAT, FOOD PANDA, OR GRUB HUB AND CUSTOMISE IT
Events, Theatres, Arenas, Stadiums
SELF-SERVICE ORDERING KIOSKS OR FROM OWN-DEVICES FOR QUEUE REDUCTION OR FROM A
Restaurants And Takeaways
ONLINE ORDERING, ORDERING KIOSKS, TELEPHONE ORDERING WITH CALLERID AND GROUP
Bakeries, Cafes, Chains
INDIVIDUAL ORDERS, TELEPHONE ORDERS, GROUP ORDERS (SINGLE OR SHARED PAYMENT).
SELF-SERVICE PREORDERING ONLINE OR VIA KIOSKS. ELIMINATE EMPLOYEE QUEUES AND
KITCHEN STAFF PRESSURE.
Universities & Hospitals
ONLINE MEALS PRE-ORDERING AND ORDERING KIOSKS. ELIMINATE QUEUES AND PRESSURE TO
Convenience Stores & Supermarkets
OFFER CUSTOMERS DELIVERY OR A CLICK-AND-COLLECT SERVICE, AS WELL AS IN-STORE
PRE-ORDERING OR ORDERING KIOSKS TO ELIMINATE ERRORS, QUEUES AND KITCHEN PRESSURE
FOR EVENTS AND MEALS.
Borough Council Markets
INCREASE AND FACILITATE ORDERS FOR ALL VENDORS, ONLINE AND ON-PREMISE, FOR
DELIVERY OR CLICK-AND-COLLECT.
Food Trucks & Wireless Ordering
GET ORDERS WITHOUT CUSTOMER HAVING TO QUEUE. CUSTOMERS ORDER REMOTELY OR
Airports & Train/Bus Stations
USE PRE-ORDERING OR ORDERING KIOSKS TO INCREASE EFFICIENCY AND SPEED WHILE
Payment Gateways (built-in)
Integration with other payment gateways, card terminals and payment providers can be carried out upon request.
Food Ordering Demos and more
The tabs below contain a range of demos showcasing the functionality available, general capabilities as
well as system walkthroughs of the front-end and back-end functionality. Please note that these reflect
the online ordering capabilities at the time and may differ somewhat from the latest available features
The online food ordering system can then be customized for each customer/restaurant to work the way the
Integrations (POS systems, Delivery platforms, and more)
Integrations require a third-party service (£60 - £120 per month)
Frequently Asked Questions
Very Easy It does not take more than 5-10 minutes. Once you have installed
the system, you simply place a link on your website pointing to the online orders system.
The system's back-end (ie. restaurant management system) allows you to self-manage menus,
settings and more in a very simple and easy way.
We can customise the system to make it work the way you want. We will discuss your
requirements in detail and identify the extra costs for the modifications.
We provide only the software and not an ongoing service (unless requested). As such there is
no need for technical support and pay salaries for this so we pass on the savings to you.
Yes. We can provide access to the source code for you to modify (options and accessories.).
Depending on the use-case we can provide the
appropriate software licence for reselling it or selling it as a service.
We can provide support on-demand as and if needed, at a cost of £80/h. Support is availeble
Monday-Friday 9am-5pm GMT. Alternatively an ongoing support arrangement can agreed upon
depending on your needs.
We do not sell any POS systems. We only offer online ordering software. Also, we do not sell
any hardware, with the exception of Epson Intelligent POS printers. We are typically able to
offer them at a price slightly less than retail, and are sent directly to you by Epson's
Distributors. For all other compatible printers you can buy directly from the manufacturers
via email links which we provide within the 'Package Builder' function of our site.
You can use it forever. You are not allowed to resell it though, unless you have a software
license which allows reselling.
Yes you can upgrade to the latest version by paying 50% of the cost of the new version.
Printers: All Epson & Star intelligent POS printers, Any
80mm POS printer connected to a Windows computer.
CallerID: Artech AD102 & All Modems with calledID support. eg. US Robotics USR805637
Prices / Costs And Ordering
System Rental (Software as a Service)
Online or In-Store ordering only, running on OUR domain on our cloud server.
Pricing is transparent. The one-off license fee allows you to use the system indefinately. It
is provided ready to be filled-up with your menu, prices & business details, with orders
reaching you via email or via your chosen method. eg. printer But in any case please read
our terms and